DOI Heft:
The International Studio (May, 1908)
DOI Artikel:Calkins, Earnest Elmo: Exhibition of advertising art
DOI Seite / Zitierlink:https://doi.org/10.11588/diglit.28254#0475
Advertising Art
ADVERTISING DESIGN
BY W. J. WILDHACK
Such an exhibition cannot fail to have a good
effect on advertising as a whole, just as exhibitions
of municipal art, craftsman work or architecture
have a good effect upon the public taste. It is not
only better for the advertiser to produce advertising
that can be appreciated by people of taste, but the
more the advertiser does this, the more people of
taste there will be to appreciate it.
CXI
ADVERTISING DESIGN
BY W. J. WILDHACK
Such an exhibition cannot fail to have a good
effect on advertising as a whole, just as exhibitions
of municipal art, craftsman work or architecture
have a good effect upon the public taste. It is not
only better for the advertiser to produce advertising
that can be appreciated by people of taste, but the
more the advertiser does this, the more people of
taste there will be to appreciate it.
CXI